When it comes to sustainability, we all know that little things can go a long way in preserving our planet’s resources. Whether it’s turning off an unused power strip, or just making sure to hit the light switch when you leave a room, small changes add up to make big differences. The founders of a new website are working on their own way to combat waste, one phone book at a time.
Inspired by the National No-Call Directory, a save haven for all of us who hate telemarketers, and motivated by the constant stream of phone books he was receiving, a Missouri college student has started Yellow Pages Goes Green.
The aim is not to stop the production of phone books and directories all together, but to prevent them from being delivered where they will not be used. Every year, 19 million trees are harvested in order to produce 500 million directories. Due to the increase of smart phones and popularity of search engines, many of these books will just end up in landfills without ever having been used. By adding your name to the list, you can prevent the delivery of your own books and raise awareness about the amount of waste involved in their production and delivery.